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Perfect Water Removes "might" Claims from Website |
On March 25, 2008 I wrote:
Well I was curious to see if the Amway folks finally got back to the Perfect Water folks to clarify their claims that the Perfect Empowered Water "might" improve balance, strength and flexibility. I took a look at it today and even the "might" claims have now been removed. (I neglected to save a copy of the "might" claims shockwave file) The very earliest website previously claimed the water would "Enhance performance", "Build strength", and "Increase Flexibility". Here is Diamond David Shores in one of the early videos promoting these claims! As soon as the skeptics started questioning the unscientific tests, the Perfect Water website had modified the claims to "might". It will be interesting to see if what if any claims will be made in the future that are endorsed by Amway. I suspect there will be no new claims or tests to prove the old claims. It could have been the Amway corporate strategy all along to have these outrageous
claims made and then silently pull them back without admitting the claims were unfounded,
or false. Knowing how gullible the Amway distributors are, and how well the
Amway rumor mill works, the company knows full well that these claims will continue to be
made in one-on-one contacts and in open meetings around the country. It is said that
the Tip Test was even performed at the Amway Diamond club. If, that is true,
it would seem the company had the chance to stop the whole silliness before it got out of
control, but instead let all the Diamonds come back and start making these claims to all
their groups. See the Bill
Hawkins IBOAI Chairmen The genie is out of the bottle and nothing short of not selling the water will put it back in the bottle.
Here is a screen shot from the old claims:
Here is a screen shot from the revised site.
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promoting the tip test. 
